Показаны сообщения с ярлыком creativity. Показать все сообщения
Показаны сообщения с ярлыком creativity. Показать все сообщения
понедельник, 26 августа 2024 г.

Lateral Marketing by Kotler

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  Alexey Cherkasov The book  «Lateral Marketing: New Techniques for Finding Breakthrough Ideas»  by  Philip Kotler  and  Fernando Trias de B...
суббота, 13 апреля 2024 г.

5-Step Process For Producing Ideas

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  A process for generating ideas? Ideas are a creative business not a mechanical one, do you say? In a world, where everything is process-dr...
воскресенье, 21 мая 2023 г.

How to Measure Creativity and Other Intangibles

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  by  David Wilsey   In a recent class I was challenged by a participant whose organization wanted to be able to measure creativity. They fe...
вторник, 21 февраля 2023 г.

How Design Thinking Can Help Drive B2B Innovation

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  In today’s business environment, there is mounting pressure for B2B marketers to do more with less. The pace of business is fast, teams ar...
понедельник, 30 января 2023 г.

COVID-19 Tracker: Remote Working – Time and Productivity Gains Mean More Opportunity to Focus on Creative Thinking and Complex Tasks

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  by Taylor Wray As businesses begin formulating return to office strategies, how concerned are they about current productivity levels? And ...
суббота, 31 декабря 2022 г.

Generating New Product Ideas

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  New products breathe life into a product portfolio.   “New” is one of the most powerful words in the marketing vocabulary and every compan...
воскресенье, 6 ноября 2022 г.

Brainstorming

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  Brainstorming  is a group  creativity technique  by which efforts are made to find a conclusion for a specific problem by gathering a list...