This is a framework we used a while ago for a project proposal on an IT related project. The client wanted to improve the way they handled customer data more consistently. This is a topic that many large companies face: Multiple systems with different customer records, difficult to link them, difficult to understand hierarchies at customers (corporate accounts, divisions, plants, individual contacts at specific locations, etc.). And if it’s not customers, it could be products, or other key elements of a company’s IT infrastructure.
We struggled to find a way to describe in a structured way how the project would tackle the different aspects, and came across this wheel. Clearly there was going to be a systems and software component. But equally important were the other aspects of defining the data structure (what really is a customer), of understanding processes (how to make sure order entry and sales reps don’t add the same customer twice), and governance.
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